Canik News
10. Issue Sep-Oct-Nov-Dec 2024

MECANiK Continues to Grow in Türkiye and Overseas with a Focus on High Quality and Sustainability

We would like to share with you the strategies we’ve pursued as a team since our establishment, the processes we’ve implemented, and the goals we’ve set for ourselves.

ECOSYSTEM
ECOSYSTEM

 

MECANiK Continues to Grow in Türkiye and Overseas with a Focus on High Quality and Sustainability

Gökhan SÖNMEZ
Corporate Sales and Marketing Manager

Greetings from the MECANiK Corporate Sales and Marketing Team,

We would like to share with you the strategies we’ve pursued as a team since our establishment, the processes we’ve implemented, and the goals we’ve set for ourselves. Establishing long-term positive relationships with both our current and potential customers and building a brand with a strong corporate reputation are crucial for us. We constantly strive to think differently and do better by genuinely listening to the needs, desires, and feedback of our customers.

We evaluate how we can provide optimal solutions tailored to the specific demands of our customers, working closely with their representatives. All these processes are carried out with a transparent approach.

During our sales process, we collaborate with institutions and companies to develop products that best meet their needs and specifications. We view the entire process—from the initial contact, visits, and design of the requested solutions to the production and delivery of the product—as a comprehensive sales journey. We plan all our production activities within this framework. In addition to MECANiK textile products, we also offer pre-sales and post-sales consultancy for various accessories, doing everything we can to ensure the highest level of customer satisfaction.

We participate in various fairs and events such as IWA OutdoorClassics, NSSF, SHOT Show, and IDEF to increase our brand awareness both in Türkiye and overseas. Our goal is to be competitive and influential in global markets with our high-quality product range, which includes over 650 weapon accessories developed and certified by our R&D unit, as well as more than 100 tactical and outdoor textile products. To achieve this, we’ve set specific sub-goals: “quality products,” “quick action,” and “sustainability.”

We meticulously implement our quality control processes at every stage, ensuring that quality and reliability are prioritized in all our products. With our expert R&D team, we continuously develop innovative products and aim to be a leader in the industry. We add value to our customers by utilizing technology efficiently.

We are currently working with many leading players in our country’s defense and aerospace industries, such as Baykar, BMC, HAVELSAN, and Roketsan, among other institutions and organizations. We are proud to collaborate with such prestigious entities.

Our future goals include:

  • Ensuring the continuity of our partnerships with both domestic and international customers,
  • Further increasing our exports,
  • Promoting our products to a broader audience,
  • Expanding our customer portfolio by collaborating with more institutions and organizations.

As the MECANiK Corporate Sales and Marketing Team, we are honored to continue on this path, to serve our country, and to follow the vision and mission of CANiK and our group companies.

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